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E-Commerce : Business Technology Society, 2/e
032120056X
E-Commerce: business, technology, society. provides an overview of the current and next generation of E-commerce. The book emphasizes the three major driving forces behind E-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding E-commerce. The result is a complete treatment of a very diverse subject that is aimed specifically at readers interested in business concepts, IS/IT developments, and computer science applications.
Author:
K/Laudon, C.Traver
Discount :
50.0%
Price(each):
$54.98 (RRP $109.95)
Prices include
GST (
10.0%)
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